Florida Jeep Jam 2025 Concludes Tonight in Panama City Beach After a Decade of Celebration

PANAMA CITY BEACH, FL – The 10th annual Florida Jeep Jam, a beloved gathering for Jeep enthusiasts, wraps up tonight, May 17, 2025, after a week of vibrant events that drew thousands to the “World’s Most Beautiful Beaches.” Hosted at Frank Brown Park, this Southeast favorite has solidified its reputation as a must-attend for Jeep owners, with over 2,000 Jeeps and numerous clubs converging on the city from May 12 to 17.

Since its inception in 2015, Florida Jeep Jam has grown into a cornerstone event, attracting attendees from across the Southeast and beyond. Jeep owners showcased their decorated vehicles—ranging from vintage models to the latest Wranglers—turning the beachfront into a colorful display of creativity and passion. Activities included the Topless for Turtles Jeep Beach Krawl, where participants cruised along the sandy shores, and the Dunes Day Off-Road Excursion, offering a thrilling exploration of North Florida’s natural habitats. The Jeep Obstacle Course challenged drivers to test their skills, while live music, contests, and family-friendly events like the Cornhole Tournament kept the energy high.

A highlight of the event was the Vendor Village, open Friday and Saturday, featuring over 100 vendors offering the latest Jeep accessories, parts, and apparel. From custom gear to performance upgrades, attendees found everything needed to personalize their rides, whether new or old. The village also hosted raffles, with proceeds supporting local charities—Florida Jeep Jam has donated over $150,000 since 2016.

Adding a touch of whimsy, the Jeep Ducking tradition, which began in 2020, was a prominent feature. It started when Allison Parliament placed a rubber duck on a Jeep Wrangler in an Ontario, Canada, parking lot as a small act of kindness. The gesture sparked a global movement, with Jeep owners worldwide now leaving ducks to spread joy. At Jeep Jam, many vehicles sported rubber duckies, reflecting the community’s embrace of this heartwarming trend. Panama City Beach Whataburger handed out their own version of the rubber duck to Jeep customers.

As the event closes tonight with the Bon Voyage Party, where the Jeep Show & Shine Contest winners will be announced, attendees are already looking forward to next year. Florida Jeep Jam continues to be a celebration of camaraderie, adventure, and the enduring spirit of Jeep culture in Panama City Beach. https://www.floridajeepjam.com/